- Sales of the all-electric EV9 three-row SUV increased for the second straight month, leading to Kia's highest EV monthly sales in history
- Sportage, Telluride, Carnival, EV6 and Niro hit all-time sales records in May
IRVINE, Calif., May 31, 2024 – On the strength of best-ever sales performances by the EV9 and Sportage nameplates, Kia America delivered more EVs and SUVs in the U.S. in May than any previous month in company history. Kia achieved sales growth in May with 75,156 units sold during the month.
Kia sold 2,187 EV9 SUVs, up 39% month-on-month, marking its best-ever monthly sales and the second consecutive month of sales growth. Driven by EV9 sales, Kia's overall EV sales grew 127% year-on-year to 7,197 units, the highest EV monthly sales ever.
The Sportage, Kia's best-selling model year-to-date in 2024, set a new monthly sales record with 15,512 units sold in May, while the Telluride, Carnival, EV6 and Niro each set new May sales records, helping Kia achieve its best-ever utility monthly sales. Sales of Kia's utility models accounted for 80% of total sales for the month of May.
“With model development in line with consumer needs and strong vehicle supply, Kia continued its sales growth momentum in May,” said Eric Watson, vice president, sales operations, Kia America. “Kia offers a balanced mix of electric, hybrid and ICE models that are meeting customer demands, and we expect to see increased showroom traffic and transactions through dealers.”
In addition to the monthly sales performance, Kia America announced several initiatives, including:
- The global debut of the upcoming, all-electric Kia EV3 compact SUV.
- The start of U.S. production of the all-electric EV9 SUV, which began at the Kia Georgia manufacturing plant on May 30.
- EV9 taking top honors at the 2024 Northwest Automotive Press Association (NWAPA) Mudfest event, taking home “Outdoor Utility Vehicle” and “Three-Row Family SUV” awards.
- EV9 named the “Electric Vehicle of Texas” at the 2024 Texas Auto Writers’ Association 2024 Auto Roundup.
| MONTH OF MAY | YEAR TO DATE | | |
| Model | 2024 | 2023 | 2024 | 2023 |
| EV9 | 2,187 | 0 | 7,766 | 0 |
| EV6 | 2,660 | 2,237 | 8,770 | 6,870 |
| Rio | 8 | 2,216 | 1,914 | 12,016 |
| Forte | 13,132 | 10,023 | 59,115 | 51,731 |
| K5 | 1,950 | 5,502 | 9,036 | 24,825 |
| Stinger | 0 | 903 | 0 | 3,912 |
| Soul | 5,740 | 5,971 | 23,900 | 29,545 |
| Niro | 4,215 | 3,334 | 14,721 | 16,160 |
| Seltos | 6,460 | 7,449 | 26,915 | 26,771 |
| Sportage | 15,512 | 12,862 | 66,537 | 57,972 |
| Sorento | 8,826 | 7,764 | 39,738 | 34,895 |
| Telluride | 10,315 | 10,005 | 44,842 | 45,750 |
| Carnival | 4,151 | 3,231 | 17,277 | 13,391 |
| Total | 75,156 | 71,497 | 320,531 | 323,838 |
